Why You Possibly Aren’t Getting the Internet Speeds, You’re Paying For

February 17, 2021

We are living in a world where the internet is a valuable commodity. However, the internet that separates men from boys is the one that offers reliable and high-level speed. But if you are paying for internet speed and still getting speed issues, you need to check whether your ISP Company is giving you what you’re paying for.

To make sure you don’t incur a cost to monitor ISP services, you can test with no upfront cost broadband until you identify your internet needs’ right choice. Don’t just take ISP word and run with it; test and see whether what they advertise is what you get. In this article, you will learn how you can differentiate ISP advertised speed and the actual speed you are getting. 

Actual Speed versus Advertised Speed

Did you know you can differentiate data about users getting slower internet speeds than advertised? You only need to run a speed test on your connection and compare the advertised speeds. Most likely, you will realize the speeds are slower than expected. For instance, internet users residing in the US can test their internet speed through the United States National Broadband Map website to compare the speed test.

What is the Cause of Slow Internet?

Why do many people encounter internet slowdowns and a handful of them experience advertised speeds after subscribing to an ISP service? While their marketing strategy may appear misleading to internet users, here are other factors that may cause you to receive different results from the advertised speeds.

Distance from Internet Service Provider

The more you are far away from your ISP’s hardware; your signal will be weak. This means if you live in a city, your internet connection may be stronger than the person living in the countryside.

End-User Hardware Problems

Using an older version of the router that is not compatible with the modern speeds configured Wi-Fi connection. It means the speed you get on your end will be slow due to connection interference. This kind of interference is not the service provider’s fault, but yours for failure to upgrade devices to the latest version. 


Your connection may slow down more than normal if you share your internet with other people and end up leading to congestion due to simultaneous connection. It gets worse when they access the most demanding applications all at once.


Your internet service provider may advertise their internet service plan as unlimited, but that does not mean you have a guarantee to access the internet throughout the month as you want. They may slow down or throttle some traffic, such as peer-to-peer traffic, after reaching the allowed maximum amount of downloaded data.

Time of the Day

Most people use shared connection lines, especially peak hours, which may hinder you from getting a good amount of speed.

Server Side Issues

Your download speed rarely depends on the advertised speed by your ISP. They hinge on the servers you are downloading from and the routers in the middle. For instance, a practical approach is for the US user to experience connection slowness when downloading stuff from a website in the UK. But most probably, the problem could not be coming from your ISP; instead, the issue may be caused by a slow connection from the routers between the UK and you.

You can perfectly see other aspects that can contribute to your internet slowness apart from your internet service provider. And that’s why unless you carefully assess the situation, you may end up accusing your ISP wrongly. However, in most cases, you’ll experience different speeds that are slower than the ones advertised by your service provider.

How to Determine your Internet Connection Speed

You can measure your connection speed using various methods and tools, but the speed test website seems more accurate. You only need to select a proximity server, and the Speed Test site will launch a connection to it by downloading a file very fast. It may also attempt to upload data while testing the speed of your upload.

This helps you identify the speed your ISP gives you since the Speed Test servers are recommended to offer fast speeds. Servers nearby make it easy to test a more direct connection, with little interference from any third party routers. For instance, if you try to use a Speed Test server from a different continent, you will need to encounter slower speeds.

Contact ISP

After trying all the possible methods without any progress, you still feel the speed you are paying for is not compared with what you are getting. Contacting your internet service provider may alleviate the situation; although no guarantee they will do anything to enhance your internet connection speeds.

They may be advantageously placed to notice any problem with your speed. Of course, rules may apply differently between service providers and countries, but an ISP can see any issue in your location. The process of figuring out exactly what is causing speed problems may not be easy.

If your internet service provider notices a problem is in your home, they may send technicians to rectify any fault, but at a fee. It doesn’t matter if the issue was your fault or not. They may only repair any damage for free if the problem is outside your home area. After the whole process, you still find no solution to your internet speed problem and change your ISP.

Wrap Up

Giving out your hard-earned money to services you do not get back is discouraging. Learning the internet speeds your ISP is giving you is not advertised speeds. While you may spend money and time trying to dig the root of the problem, your ISP could fail to help you. You can try upgrading to a higher plan to see if the connection speeds you desire are possible or seek an alternative internet service provider who gives the services you pay for.

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