Light To Unite – Light A Virtual Candle To Donate $1
The third annual “Light to Unite” drive is going on to support AIDS research. By simply going to LightToUnite.org and lighting a virtual candle, Bristol-Myers Squibb will donate $1 (up to $100,000) to the National AIDS Fund. There is nothing to sign up for, there are no catches and there are no mailing lists – simply light the candle and make a difference.
Even though they’ve had over a million candles lit, BMS has capped their donation at $100,000. How deceptive. And don’t forget: Charles Heimbold, the former CEO of BMS, received $150 million in compensation in 2001.