Car Advertising For Free Gas

I’ve been following the auto wrap / paid to drive industry since it took off in the late 1990′s and came crashing down just as fast after the Internet bubble. Most paid to drive information you find on the Internet these days are nothing more than scams.
I came across a company called FreeGasHelp.com that has implemented a paid to drive system that actually has a business plan which appears to be sustainable. That means that they don’t offer $400 a month that just wasn’t realistic for a viable advertising business, but instead offer gas cards. They have also done away with the expensive full car wraps and opted for door magnets and window advertising which is much less expensive to produce.
Basically, you get paid anywhere from a $5 gas card for a bumper sticker to an $80 gas card for a window box sign advertisement, with a number of options in between. Since there are certain vehicles that advertisers crave or drive extended miles, they also offer a 5% bonus for
The program requirements are pretty basic with the main one being that the customer drives a minimum of 1000 miles a month. While the program is only available in Southern California at the moment, they have plans of going nationwide this year. Here are the answers to a few of the questions I sent:

How do people sign up / get selected for participation in your program?
People sign up at promotional events. There vehicles will be photographed and customer will fill out a survey. Customer must meet all terms & conditions on website. We post a limit on website or location per event. Within 2 to 4 weeks we contact each person to let them know if we matched them up with one of our advertisers. Most customers are matched up with one of our programs.
Is there any fee for signing up?
No Fee / Cash / Or payment of any type.
When do you expect to go nation wide?
We are looking at going nation wide within the next 60+ days. We are looking for different small companies or entrepreneur to open different locations in there area.
You mention on your site that it is the driver’s responsibility of a magnet is stolen – what is the replacement cost?
One LOST month of free gas. No cash. Just no cards for that month.
If you already do enough driving to meet the 1000 miles per month requirement, it seems like an easy way to reduce the cost of your gas. Keep an eye open as the year progresses to see if they open up a business in your area that offers free gas for advertising.
I WOULD BE VERY INTERESTED IN THIS PROGRAM.