Came across this study on giving money to children that was done in England, but I’d assume that the numbers are probably similar in the US:
A study by the Building Societies Association (BSA) showed that 40 per cent of adults had considered giving a child money instead of or as well as a gift. This figure rises to 60 per cent among parents.
However, very few parents actually request that friends and family contribute to a savings account for their child at Christmas or on their birthdays.
“These figures are very revealing,” Brian Morris, head of savings policy at the BSA. “Clearly, many people are happy to contribute financially to a child’s future, but only